Johannes Gutenberg: c. 1398 – 1468


Bust of Johannes Gutenberg outside the Gutenberg Museum in Mainz, Germany

The known details of Johannes Gutenberg’s life are few and far between. With documentary evidence quite meager after 600 years, there are many gaps in his biography. Due to the lack of information, a mythology has been built up about Gutenberg that (1) his ideas about printing came to him “like a ray of light,” (2) that he was a failed businessman and (3) he died in poverty. None of this is true.

What is known is that Gutenberg left Mainz in 1430 due to political conflicts between the patricians and the guilds. Gutenburg, himself a patrician with an inclination toward the guild members, was owed considerable sums by the local government. It is likely that Gutenberg began his project in 1439 while living in Strasbourg. Far from it coming to him in an instant, Gutenberg worked on what he called his “secret enterprise” for some ten years before it was complete and ready for commercial production. The processes involved in the technique were complex and expensive and would have required numerous approaches and attempts. Among them were:
1.) Typeface design
2.) Engraving of patrices
3.) Manufacture of matrices
4.) Creation of the manual metal typecaster
5.) Composition of metal alloys
6.) Ink formulation
7.) Experiments with paper and parchment
8.) The construction of the wooden press machinery

By far the most significant of these, was (4) the invention of the handheld mold for casting metal type. While I was at the Gutenberg Museum in Mainz, Germany in June 2008, I asked if any of the original casting devices were existent and was told that none had been preserved; the ones that were in the museum were recreations from information available about how they were constructed. This information did not include any drawings or schematics. Below is a video of a demonstration given by the museum on Gutenberg’s invention.

It is believed that Gutenberg returned to Mainz in 1448 and it was around this time that the process was finalized and live projects could be produced with his invention. In 1449-50, Gutenberg secured an investment from Johannes Fust and the two became partners, opening the first commercial printing establishment in the world. A rented facility was located, new presses were built, a staff was hired and trained, materials were procured and stored for the purpose of producing the 42-line Bibles that are well-known.

In 1455, there was a business dispute between the two men and Fust sued Gutenberg in court on charges of refusal to pay interest on his loan and embezzlement. In a complex ruling, the court issued an order for Gutenberg to pay a portion of what Fust demanded and the two parted company. The legal dispute with Fust certainly set Gutenberg back as he was unable to pay immediately. Fust kept the Bible inventory, opened up his own printing facility and took the most skilled employee of the firm (Peter Schöffer) with him. However, Gutenberg was not ruined and he continued to work energetically on the development of his technique … he just had a competitor down the road, another first in the industry.

It is believed that Gutenberg continued to produce Bibles and other products such as calendars and letters of indulgence. In 1465, the archbishop of Mainz, Adolf von Nassau, appointed Gutenberg as “gentleman of the court” in recognition for his achievements which he enjoyed until his death in 1468. His invention spread rapidly throughout Europe, led to an tremendous expansion of literacy and is considered a key element in the Renaissance.

Frederic Eugene Ives: 1856 – 1937

Frederick Eugene Ives Frederic Eugene Ives

Frederic Eugene Ives is a central figure in the history of the graphic arts. His inventions and discoveries in the field of visual communications technology—the development of the first halftone reproduction process being the most significant—span six decades and are among the greatest contributions by an individual to the industry.

The son of a farmer-turned-country storekeeper from a small town in rural Connecticut, Ives developed an interest in printing when he found a small hand press in his fathers’ shop. He left school before the age of 12 to find a job and earn a living after the early death of his father from pulmonary consumption. More than a year later, young Frederic obtained an apprenticeship in the printing offices of the Litchfield Enquirer where he earned the state-wide reputation among newspaper printers as “the natural printer.” This was by virtue of the superb quality of his work.

Lacking any formal education, Ives developed a passion for investigation and experimentation in photography and engraving while working late into the night in the attic of a building directly across the village green from the Enquirer office. After completing his apprenticeship at the age of seventeen, he became a journeyman job printer for a printing establishment in Ithaca, New York, some two hundred miles away from his hometown. This was followed a year later with an application for a job running the photographic laboratory at Cornell University. After initially being declared too young and inexperienced for the position, Ives was selected by the university administration for employment on a “trial basis.”

While Ives’ tenure at Cornell lasted just four years, it was during this time that he would go on to develop some of his most important ideas; ideas that would transform the world of printing.

His invention of the halftone photoengraving process in 1881 and later the crossline screen for direct photographic halftone reproduction stand out as a transition period in the history of printing and publishing. Ives had created for the first time the technology and method for reproducing with ink-on-paper printing processes all of the tonal values and richness of detail from an original photographic image. Prior to this discovery, imagery in print was confined to the highly skilled and time-consuming efforts of handicraft wood engravers and resembled works of art more than an actual scene as perceived by the human eye.

In its essential features, the halftone process remains in use today as the most common method for photographic reproduction in print. It is safe to say that the offset lithographic process, the predominant printing technology of the past half-century, could not exist without Ives’ invention. Each day millions upon millions of printed products — newspapers, books, magazines, brochures, calendars, wrapping paper, greeting cards, packaging materials, billboards, to name only a few — are produced by machinery that utilizes what was once known as the “Ives process.”

Simply put, the halftone is an optical illusion: small dots of various sizes that are equidistant from each other create the appearance—at an appropriate viewing distance—of continuous gradations of tone. Due to the fact that many printing processes, can only transfer a solid film of ink to a sheet of paper (or other substrate), the halftone is the most effective method for reliably simulating a continuous tone image such as a photograph. Measured in lines per inch, the halftone screen is the essential building block of the printed page upon which everything else depends.

Ives also made major contributions to the development of color photography and microscopy. Among his 70 patents were the photochromoscope camera, the chromogram and the single-objective binocular microscope. In his later years, when asked how he came to devote himself to the field of optics without what was considered the requisite mathematics and physics training, Ives quoted Robert Louis Stevenson’s remark about his father, the lighthouse engineer, who he said had a “sentiment for optics.”

An unusually gifted man, Ives wrote about himself in his “Autobiography of an Amateur Inventor,”: “… the writer belongs to a period when some of the most revolutionary inventions were made by men not specially trained for such work, but were impelled to undertake it by the possession of what Sir William Abney once termed ‘instinctive genius.’ To this class of men I would apply the term ‘amateur inventors.’ … Some men are as naturally inventors as others are poets, fiction writers, statesmen or merchants and the typical amateur inventor will pursue his course through any amount of poverty and hardship and indifference, thinking much more about his work than about any material reward which it might bring.”

Frederic Eugene Ives is without question one of the great — albeit often unappreciated and rarely recognized — pioneers of graphic and print communications technology.

Thoughts on the newspaper

Much has been written and spoken recently about the fate of the newspaper. As with the rest of the print media industry, newspaper publishing is being altered by a dual reality: 1.) the economic downturn is devastating advertising revenues necessary to maintain financial viability; 2.) the transition of information and news distribution to alternative media such as TV, radio and, most importantly, the Internet.

Major metropolitan daily newspapers are closing or significantly cutting back frequency (The Rocky Mountain News suspended daily print publication on February 26, 2009, just 55 days short of its 150th birthday). Reported quarterly losses at some of the most prestigious publications are dire (The Boston Globe reported a first quarter 2009 loss of $74.5 million).

Clearly, falling readership is a key factor that guides the decision of advertisers to pay for ad space in newspapers. According to the Pew Research Center Biennial News Consumption Survey conducted in 2008:

For more than a decade, the audiences for most traditional news sources have steadily declined, as the number of people getting news online had surged.

While the causes and specifics of this phenomenon are complex, the trend is undeniable: newspapers are a declining source of news for growing numbers of people.

Another factor impacting newspaper revenue is the loss of money from classified advertising caused by eBay, Craigslist and other online services that provide similar services. These online resources are often less expensive (or free) and are more effective at selling or finding the product or service being bought or sold.

I think the future of newspapers is dependent upon form, content and cost. I am a weekday subscriber to The New York Times. The paper is delivered to my home at around 5:00 am each day. I can and occasionally do read the NYT online, however, I find the physical qualities (size, weight, portability, disposability) of the printed paper advantageous. This costs me about $25 per month.

I have considered purchasing a Kindle (which offers automatic daily download of the NYT). Besides the size of the upfront cost ($349 for the device and $99 for an annual subscription to the paper), I am hesitant to give up the other attributes of the printed paper (I don’t count ink smudged fingers and the occasional rain-soaked copy in the front yard among them).

There is one more important consideration: environmental impact of the printed newspaper vs. an electronic edition. I do not have the data to back up this assertion, but I would suggest that an electronic subscription to the daily newspaper (device production and delivery, publication content production, electronic delivery to the device, power to operate the device) would result in a net decrease in carbon impact versus the same for the print edition (publication content production, print production, newspaper delivery).

Newspapers will continue to exist well into the future, albeit in altered state of being. Their future is not guaranteed. When a genuine electronic “paper” is developed (the Kindle is about as close as it comes today), I believe the newspaper and other kinds of print publishing will be displaced The key to the continued existence of newspapers is finding the appropriate relationship between the use-function-cost of their print and online editions. What do you think?